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Community College Positioning Pillars: Translating Mission into Value

Community College Positioning Pillars: Translating Mission into Value

by alanavillemez | Nov 4, 2024 | Brand and Outreach, Improving the Student Experience

I was on deadline, knee deep in a 75 slide powerpoint presentation trying to explain a community college brand: what it is, what it isn’t, how to live the brand, how to create a brand. I was exploring every possible way to explain the brand’s relevance within the...
How to Fix Branding Blunders: Perception’s Effect on Community College Success

How to Fix Branding Blunders: Perception’s Effect on Community College Success

by user | Aug 16, 2024 | Brand and Outreach

Getting the Community College Brand Just Right A community college brand strategy is much like Goldilocks’ quest for the perfect porridge—too hot, too cold, and somewhere in between. Just as Goldilocks sought that “just right” bowl of porridge, a...

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